Wellness-forward events. Business results that last

At Meeting in Balance, we believe business events should leave attendees feeling enriched. That’s why we design, source, and deliver customized wellbeing activations that seamlessly integrate into conference agendas, corporate meetings, exhibitions, and venues.

From sensory quiet rooms and wellness lounges to energizing keynotes, mindfulness breaks, wellness entertainment and full-scale wellness festivals, we help events create:

Driven by experience. Powered by passion.

In 2016, driven by her passion for health and wellbeing, Eveline Koeman launched The World of Happiness to help integrate wellness into the business world. This mission evolved further in 2023 with the founding of Meeting in Balance, where we focus exclusively on helping both event organizers and venues create wellness-forward event experiences that deliver lasting impact.

Our mission: Put people at the center of events

With over 20 years of experience in organizing international conferences, business events, and corporate meetings, Eveline had the privilege of working with global organizations like the World Glaucoma Association, Oracle, Deutsche Bank, the European Commission, World Expo, and many more.

Throughout this journey, one truth has become clear: the most successful events don’t just deliver content, they create experiences that leave attendees energized, focused, and inspired. That’s where wellbeing becomes essential.

Supporting both organizers and venues

For Event Organizers:

We help you create fully customized wellbeing programs that help your event stand out and leave attendees feeling energized and engaged.

For Venues & Hotels:

We co-create fixed wellness packages that help venues attract more health-conscious event clients, differentiate in the market, and offer value-added services directly to event planners.

Industry expertise, global reach

As an independent licensee of HelmsBriscoe, Eveline also serves as a Global Venue Sourcing Consultant. All to help connect event planners with wellness-ready venues worldwide, combining logistical expertise with wellbeing-driven event design.

Join the Healthy Event Movement

Whether you’re an event organizer looking to energize your next conference, or a venue ready to differentiate with wellness-forward offerings, we’re here to help you make wellbeing a core part of your business events.

Let’s renew your event experience and leave your attendees inspired, engaged, and ready to return.

Eveline Koeman, CMP
Founder, Meeting in Balance
Amsterdam, The Netherlands

Meeting in Balance is registered at the Chamber of Commerce Business Register as trade name of The World of Happiness.

Registry number 66417724 – VAT nr: NL002096007B85